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COMPANY PROFILE

Durukan Confectionery was established on 1993 and started to produce first lollipop products in order to sell in the domestic market, under the Durukan brand. Afterwards, export sales also started under Durukan brand.
Until 2003 PepsiCo distributed Durukan branded products in the domestic market. In 2003 PepsiCo launched its own candy brand called Rocco, which is second biggest candy brand in Turkey now. With this decision, Durukan Confectionery became sole producer of Rocco Lollipop and Rocco Rengarenk “coated chewy candy” items for Turkish domestic market. Both Rocco Lollipop and Rocco Rengarenk items are market leader in their segments. Durukan Confectionery still one of the biggest suppliers of PepsiCo Europe.
In the meantime, Durukan branded products were being sold all over the world (including U.S.A., European Countries, MENA Region and Far East Countries) and Durukan brand started to be known as one of the biggest and qualified lollipop producers in the world.
With the growth of success in domestic and export markets, Durukan Confectionery challenged new investments by building a state of the art factory, increasing lollipop capacity and also adding coated chewy candy & center filled hard candy products to the portfolio. All these investments are already started to run in the new factory of Durukan Confectionery in 2014.
Amongst these investments, the most challenging product range was the “coated chewy drage” product. The scientific and production preparations were carried out for three years and this challenge concluded with a great success. At the moment, Durukan Confectionery is worldwide second biggest producer in this range with excellent quality.
On the other hand, again in 2014, Durukan Confectionery made launches for its new product portfolio with its new brands; U POPS for lollipos, U TOO for coated chewy dragee, JOX for bonbon & flat lollipops, U ROCK for compressed candy and USTRIP for the refreshing strip products.
Durukan Confectionery has the highest management and production capabilities. These capabilities are certified by several international standards such as AIB, BRC, IFS, AIB, Sedex, ISO 9001, ISO 22000. In the meantime, Durukan Confectionery is able to make production under Kosher and Halal disciplines.
Furthermore, Durukan Brand is involved with Turquality Brand Support Program. The company is exporting to more than 50 countries with its own brands and as well with private label brands of international companies.
Durukan Confectionery develops innovative and effective solutions to its customers with high quality products and service. On the other hand, serves to its distributers in various countries with full support and marketing activities.
Durukan Confectionery is located in Ankara for the production and carries the sales & marketing activities in Istanbul office, next to Ataturk Airport.
Durukan Confectionery is always willing to work with reliable partners for a long term in all countries, with providing high quality products and service and for the sake of establishing sustainable and successful business partnerships.
 
MISSION

Dominating the export markets in our categories in order to work with strong business partners. To provide high quality, innovative, competitive products to our business partners for the sake of satisfying the end consumer.

 

VISION

To become a leading professional company in confectionery world by providing top quality, joyful and trendy product portfolio by keeping the consumer and our team satisfied.

 

OUR VALUES

Honesty and Fair Behavior

As Durukan Confectionary employees, we must be honest and fair in all our relations with all people and institutions we are in relation with. The name of our company is a source of pride for us, and its name should recall a feeling of trust in everybody we are related to.

Customer Satisfaction

Understanding customers' needs and being customer-oriented are significant parts of Durukan Confectionary' goals and culture.

Respect for Individuals

There is no discrimination in Durukan Confectionary. Communication should be open, sincere and respectful, and employees should listen to and value each other. In this sense, everyone should contribute to creating an atmosphere of trust that is fair and constructive, that respects the private lives of people and that different ideas are freely spoken in the company.

Innovativeness

The main objectives are to find and implement innovations that will enable Durukan Confectionary' products, services, the shape of doing business and process to be more effective and productive for both company employees and customers.

Team Working

At Durukan Confectionary, in order to become a successful institution and to meet the changing needs of our customers, a culture of team working has been adopted by removing both institutional and geographical boundaries. In this sense, from all employees in Durukan Confectionary, it is expected that they bring their knowledge and skills in the company in the sense of both individual work and teamwork.

Leadership

Leaders are people who create the vision in accordance with the mission of the company and who come forward in order to achieve the goals, direct other people, empower and encourage them and bring out the individual and team success. Leaders are well-connected with all employees to share and support ideas and to promote best practice in the company. Durukan Confectionary aims to create leadership culture in every level of work. In this sense, at Durukan Confectionary, all managers should be role models and mentors to the employees they are responsible for.

Efficiency

At Durukan Confectionary, it is aimed to get results in accordance with our mission and the vision by working in the most efficient way. When Durukan Confectionary employees commit themselves to their work, they should complete their work in the best, most accurate, most productive and timely manner. In addition, they should look for ways to do their work better than in the past.

Social Responsibility

Durukan Confectionary makes a point of volunteer contribution for a better environment and society. In this sense, it is essential that our suppliers and our business partners comply with international norms such as human rights, occupational health and safety and protection of the work environment.

Environmental Protection 

In addition to our employee, our suppliers and businees partners should be careful not to damage the environment.

Transparency and Accountability 

Some topics like the transparency of the company's financial reports or the use of the company's facilities for personal interests are important in terms of Durukan Confectionary' values. In other words, a transparent and accountable management style is adopted at Durukan Confectionary.

Continuous Improvement

The most important way that Durukan Confectionary follows to reach its goals is to effort continuously for the purpose of making each passing day better than the previous day. The culture of Durukan Confectionary is based on the concept of 'continuous improvement' as its main activity with the full participation of all employees in order to approach zero mistake, maximize productivity, provide 100% customer satisfaction and loyalty.

Simplicity

Durukan Confectionary adopts a lean production approach that simplifies the process of production by purifying wastage in order to perfect all activities and capture the maximum product quality. With the simple and transparent understanding, all employees within the company should be able to see the whole system and create value.

Equality

In the llight of art, science and philosophy, Durukan Confectionary always aim to keep the level of welfare of the nation and the country high on the basis of contemporary society. In Durukan Confectionary, a culture of working equally is adopted regardless of any differences in the sense of opinions, beliefs, gender, ethnicity and language.








 

CERTIFICATES

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DURUKAN CONFECTIONERY INC.


Istanbul Office

Yeşilköy Mahallesi Atatürk Caddesi No:10 İDTM A2 Blok Kat: 14/424 34149 Bakırköy - İstanbul / Türkiye Tel: +90 (212) 578 37 56 Fax: +90 (212) 578 73 73 E-Mail: export@durukan.com.tr

Factory

A.S.O 1. Organize Sanayi Bölgesi Dağıstan Caddesi No:11 06935 Sincan - Ankara / Türkiye Tel: +90 312 268 71 71 Fax: +90 312 268 73 73 E-Mail: customer@durukan.com.tr

Sarajova Office

Hasana Merdžanovića bb, 71320 Vogošća, Sarajevo, Bosna i Hercegovina